BSBWRT501

Write persuasive copy

Carefully considered courses to give you the most essential skills to begin a successful business career.
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Unit outline

What to expect

This unit describes the skills and knowledge required to interpret a creative brief and evaluate a range of innovative options to write persuasive copy.

It applies to individuals who use well-developed advertising skills and a broad knowledge base to communicate messages in a wide range of contexts. In this role, individuals may develop copy individually or may work in a supervisory, management or freelancing capacity coordinating a team of writers.

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